West Hollywood​ Billboard Row Monthly Update. April​ 2017

Earlier this month, the West Hollywood City Council gave approval to Ace Outdoor Advertising to install a new, 48-foot tall billboard above the Rainbow that would exceed the city’s 60 foot height limit by 29 feet. The zoning amendment for the unusually tall billboard was contingent on its creative design and financial benefit to the city. (West Hollywood expects to bring in about $200,000 a year in fees from the tall billboard.)
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